Chapter 417: Advertising

Translator: Henyee Translations Editor: Henyee Translations

On the premiere of the advertisements, Apple TV recouped their costs and even made a small profit.

When this news spread in the industry, everyone was shocked and even in disbelief.

One had to know that during the premiere of the last greatly popular drama, The Consort was also because of its continuous influence after it started airing, which allowed it to reach such a terrifying viewership rating.

However, according to the trend of Peony Fall becoming a huge hit as soon as it was broadcasted, it was considered a dark horse among the explosive dramas this year, no matter how one looked at it.

After two consecutive explosive dramas were released from Star Brilliance this year, the rest of the industry finally took Star Brilliance, a company that had only been established for two to three years, seriously.

Those high and mighty capitalists were finally willing to lower their eyes and look directly at this company that was completely inconspicuous in their eyes.

For Star Brilliance, this was both an opportunity and a danger.

Apple TV did not care about these changes in attitudes. Or rather, at this moment, everyone in Apple TV was happy because of the chain reaction caused by Peony Fall.

To have such good results before the new year meant that they would have an easier time over the new year period.

The head of the recruitment department, who had chosen to buy Peony Fall back then, smiled until his teeth were visible when he saw the rising viewership ratings. He, who had always been serious and unsmiling among the employees, had seemingly become kind and amiable at this moment.

Ding Wen could not help but rejoice that he had listened to Gu Xiao’s suggestion. Otherwise, Apple TV would probably suffer a huge loss during the winter break.

If they really kept broadcasting Meeting Love Around the Corner during the winter break, Apple TV would not only lose money this season, but they would really be at a disadvantage with the damage to their reputation and loss of viewers.

Fortunately, the outcome of all of this was not bad, or rather, very good.

On the Internet, the fans of the actors and actresses of Peony Fall only felt proud and elated when they saw the results of Peony Fall. There were even many fans who had previously insulted Star Brilliance and Gu Xiao, and they all apologized under Star Brilliance and Gu Xiao’s official Weibo.

[This drama is really making me laugh to death. Hahahaha! Huang Tu is selling television dramas at a low price and wants to snatch the schedule of Star Brilliance. To say nothing of how they didn’t snatch it completely, but the viewership ratings is beaten by the drama from Star Brilliance! 1 feel embarrassed for them even if I’m not from Huang Tu! ]

[I’m really sorry. I thought that the Star Brilliance was really a trash company. 1 didn’t expect it to implement such a drastic measure! Hehehe, I like this method!]

[Previously, I was wondering why Lu Yu’s fans weren’t in a hurry. Now, I understand. They really believe in Star Brilliance! This time, my impulsiveness has affected Sister Mi Rui badly. 1 apologize to Star Brilliance. I hope that Star Brilliance can let bygones be bygones and continue to take care of our Sister Mi Rui!]

[This show is indeed satisfying, but I want to know what Apple TV plans to do in the future. Are they going to let Meeting Love Around the Corner occupy the prime slot? You have to know that the price of advertising slots in prime slots is completely different from the price of other slots. If such a popular drama is not in the prime time slot, Apple IV will probably lose more money.]

[Is Apple TV really willing to watch real money slip away from them if they don’t change the time slot of Peony Fall? If it were me, i would have a heart attack immediately! How much money would 1 lose! ]

The last thing that the netizens were discussing was exactly what Ding Wen was currently considering.

Back then, he had personally signed the contract for Meeting Love Around the Corner. Now that he saw the news online, Ding Wen could not help but feel a little stifled.

Ding Wen put his phone aside. Out of sight, out of mind. However, he was even more determined to change the time slots of Meeting Love Around the Corner and Peony Fall.

As for the agreement with Huang Tu, at most, he would just break the agreement and compensate for the breach of contract!

When they bought this television drama, they did not spend much money to begin with. Coupled with the private agreement with Huang Tu, the penalty for breach of contract was not much. Compared to the money they could earn after changing time slots, it was just a drop in the bucket.

All the management of Apple TV estimated that if Peony Fall was switched to prime-time, Apple TV’s income this year would be at least two billion yuan.

This sum of money was not something that could be achieved for a time slot at io pm..

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