Chen Xiu, this guy, truly deserves Zhang Yang's admiration. Just a phone call with Zhang Yang, and he's already put the process and ideas in order, executing everything with incredible efficiency.

In the past, Chen Xiu made money, and friends wanted to join him, but the previous methods weren't suitable for involving friends, so he had to give up temporarily.

Now it's different. Preparing for the event requires people to execute various tasks, and Chen Xiu decisively brought in his two closest childhood friends.

The three of them are married, so when you count it all together, there are six people. Based on this foundation, he recruited a few temporary workers, and the basic framework of the team was set up. At least there's someone in charge of specific tasks.

With the personnel framework basically taking shape, Chen Xiu wasted no time starting to call 'friends' with platform resources, asking for sponsorship.

Hearing that the platform was planning a fan appreciation event, everyone he called contributed something. These products were recorded and cataloged one by one and neatly organized at the newly contracted warehouse once they arrived.

With sponsorship settled, the next issue was selecting products suitable for sale at the fan appreciation event.

In this regard, Chen Xiu wasn't very professional. After all, he just enjoys fishing; he's not part of the fishing equipment industry, so he didn't have a high discernment ability for some professional items.

However, Zhang Yang agreed to help him out. After Chen Xiu contacted Zhang Yang, Zhang Yang promptly had his staff involved in the product selection.

With professional manpower support, high-market-rated products with substantial profits from both first and second-tier market circulation were selected, totaling over thirty categories and more than fifty items.

All preparation work was progressing steadily as planned, just waiting for the products to arrive and be stored, so they could officially start.

From making the decision to start to now, only ten days have passed. If the manufacturers and logistics are efficient, Chen Xiu might actually solve the problem within half a month.

After dealing with these, Chen Xiu began his online promotional work.

Firstly, his nickname changed from "Fishing-loving Brother Xiu" to "Brother Xiu's 7/18 Fishing Appreciation."

Next was live broadcasts, detailing the specifics of the appreciation event.

For example, eight yuan for shipping sends out three hundred branded fishing rods, a thousand premium bobbers, three hundred branded fishing boxes, high-end bait, additives, and so on, totaling tens of thousands of yuan in value.

For the next period, whenever products arrived, Chen Xiu would film explanations and the storage process of the products, uploading at least one or two clips a day, continuing to "attract attention," letting more fishing enthusiasts on the platform see and continuously increase the buzz.

Seeing Brother Xiu, hailed as the god-level benefactor on the fishing community, offering high-end fishing gear for free, the platform's anglers went wild.

No way, when Zhang Yang first entered the platform for live streaming, he only gave away products like bait samples and small drug trial sets produced by his own company. While valuable, the cost was relatively controllable.

Even then, livestream viewers flocked to him, with many even logging in with their parents' accounts to try and win prizes.

Now, Chen Xiu took it to an extreme and more extravagant level, showing off his lavishness.

First-line brand fishing rods, with market retail prices reaching several hundred or even over a thousand yuan, are planned to be given out during the July 18th livestream, three hundred rods at eight yuan for shipping!

Who can resist this temptation? Not only ordinary anglers, but even fishing equipment industry workers would surely want to try their luck.

Besides the fishing rods, there's also fishing boxes, fishing lights, bait, fishing umbrellas, and other "attention-grabbing" products, totaling over a thousand items.

Alongside pulling sponsorship from major manufacturers, Zhang Yang also had Chen Xiu spend money to customize a set of fishing lines packaged with the "Brother Xiu Selection" logo.

Eighteen yuan for shipping, as many orders on as there are people in the livestream room, limited to one person per account!

At that time, the market price bubble for fishing lines had yet to deflate, so the eighteen yuan shipping price was still quite enticing.

In a physical store, hand-tying a fishing line costs two yuan per meter, and a spool of fishing line is fifty meters, allowing you to make ten 4.5-meter line sets by yourself, quite a bargain.

Seeing this, some might complain, is there any calculation behind eighteen yuan shipping for a spool of line? Are you not losing money with so many orders?

Other products are sponsored by manufacturers, but the fishing line is bought with real money, isn't it?

This calculation was already done by Zhang Yang; it won't be a loss, and if played well, it could even turn a significant profit!

From a professional domestic fishing line OEM, since it's a large import to domestic markets, the fishing line price can be significantly lowered.

How low, you ask? A fifty-meter packaged disc fishing line costs about eight yuan a spool, of medium or better quality.

An eight-yuan spool of disc fishing line plus printing and packaging, along with labor costs, is fully calculated to cost about ten yuan a spool.

Shipping nationally from Chen Xiu's place, with a deal cut with YTO Express for three yuan fifty per order excluding remote areas, brings the total cost to about thirteen yuan fifty per spool.

Retail price is set at 18.88 yuan, with a profit around five yuan thirty cents per spool. After subtracting losses, returns, and remote area postage differences, a spool can still earn around five yuan.

The preview video for Chen Xiu's event has already reached several hundred thousand views, with thousands of comments and likes.

According to the professional assessment from Zhang Yang's team, even the conservative estimate for the fish line sales would be over a hundred thousand units, translating to five hundred thousand in pure profit.

Even without adding any profit from other single product sales, it's more than enough to cover all expenses for the entire event's preparation stages.

With a professional team selecting thirty categories and fifty products, is it possible not to add any profit? Clearly not!

Just like when Chen Xiu hung up the phone and started calculating with Zhang Yang, once this event model lands, profit is inevitable; it's just a matter of how much.

On July 17th, the day before the event, all fishing influencer streamers who have had interactions with Chen Xiu uniformly sent jokes to him to help with the final promotional push. Everything was ready, just waiting for the next day's broadcast.

At six o'clock in the evening on July 18th, Chen Xiu's account went live right on schedule.

"Hello everyone in the livestream room, it's your good friend Xiu Bro here!"

Chen Xiu looked neat and tidy in the camera with the backdrop enhanced by ring lights and a professional livestream setup. Off-camera, all assistants were in place to help with the broadcast.

[Fish rod, fish rod! Xiu Bro you're the best!]

[I want a fish rod, want a tackle box, when are you showing the fish rods?]

[Founder supreme! This livestream setup is on another level, when are the giveaways? I even took off work early to watch your livestream!]

Chen Xiu glanced at the public chat messages projected in front of him and energetically said: "Thanks to all brothers who specifically came to watch my livestream!

All fishing rods and tackle boxes you care about, along with all giveaways, will be released in upcoming segments!

The stream just started, please help double-tap that little red heart!!

Once the little red hearts in the livestream reach 100k, the stream officially kicks off with the first big surprise: a market-valued three-piece premium competition baiting set for only 8.8 with free shipping for 500 sets!

Now, everyone in the hype squad, get ready, let's amp up the battle anthem!"

Energetic music surged from below, and whether the audience in the livestream was hyped or not, Chen Xiu with his strong stage presence was already in his element.

Everyone was eagerly waiting for the giveaways, so the heart-tapping rate was incredibly fast. There were already over four thousand people in the stream at launch, needing only a few taps from each person to reach a hundred thousand.

The battle anthem played for less than twenty seconds before reaching the milestone of a hundred thousand hearts.

The staff promptly stopped the anthem, and Chen Xiu paused, scratching his head cutely.

"Um, was asking for ten thousand red hearts a bit too little? Just as we got into the groove, it's over?"

[Wow, feels like the streamer is driving, but I have no proof!]

[Damn, this road isn't leading to kindergarten, I want off!]

[The wheel's right over my face! With the hearts at a hundred thousand, hurry and show us the products!]

Chen Xiu: "Hehehe, just joking to lighten the mood! Well then, since everyone's on board, let's officially start our first wave of giveaways!

Staff ready, change the price of item one in the little yellow cart to 8.8 for 500 sets! Upon my signal, launch! Three, two, one, go live!"

Swish! Price modified, and the first product appeared at the top of the new arrivals section.

All the eager fans opposite the screen were frantically refreshing the little yellow cart list. Upon seeing the product go live, they swiftly clicked in, placed orders, and paid, completing the process!

With five hundred sets of the competition baiting bowls and five thousand people in the stream, the ten percent success rate was pretty favorable. Using a maximum of less than two seconds, all five hundred sets vanished at lightning speed!

[Hahaha, got it got it, Xiu Bro I love you, kisses!]

[I got it too, who said Xiu Bro's giveaways were a scam? I'm not buying it!]

[Damn, just a second late, can we get more? I got in successfully but failed at payment, so unlucky!]

[Upstairs, at least you saw the payment page. I got stuck for just a fraction of a second, and when I refreshed again, it was already sold out!]

It was just the first wave test, yet the public chat was already in chaos. Both those who got the product and those who didn't were flooding the chat, causing the stream to lag a bit.

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