Car Racing without Money

Chapter 93: Renault European Cup Begins (6K)_2


The two continued to chat about their recent lives. Since it was their first time alone, the atmosphere was slightly awkward and shy, filled with that unique blend of youthful ambiguity and flirtation.

As the sun set in the west, Chen Xiangbei glanced at the time and then said, "I should get going."

"So soon?"

Dong Yuanxi felt that they hadn't been sitting for long.

"Yes, I've got a ticket for the evening train to East Sea."

This time, Chen Xiangbei chose not to fly back. Instead, he opted for an overnight sleeper train, which allowed him to sleep and arrive conveniently, saving both time and effort.

"Well...should I see you off?"

"No need, thank you."

With that, Chen Xiangbei stood up.

The two walked to the store's entrance. Dong Yuanxi wanted to say something more, but Chen Xiangbei casually waved goodbye and turned to leave.

Although Chen Xiangbei was quite straightforward, he wasn't oblivious. He could vaguely sense a unique sentiment from Dong Yuanxi.

However, as a driver, Chen Xiangbei had to ensure his full focus and dedication to the upcoming professional races. Women would only slow down his driving for now!

When Chen Xiangbei arrived back in East Sea, it was already the next morning.

The East Sea racing team members were ready and waiting for Chen Xiangbei to arrive so they could all head to London, UK together.

The first leg of the Renault European Cup was set to take place at the famous Silverstone Circuit!

During his time in Guangshen, Chen Xiangbei had considered whether to head to Suzuka Circuit in Japan first, since there was less than a month until the races began, to receive training support from the Honda Racing Academy.

After weighing his options, Chen Xiangbei ultimately decided to go directly to London, UK.

The reason was simple; aside from physical training that boosted physical condition, further training at Suzuka Circuit offered little additional improvement for him.

For example, there are many motivational stories shared online in later generations about professional athletes training hard. Kobe Bryant from the NBA had a story about the 4 AM sun in Los Angeles.

However, in F1 racing, apart from the legend of Verstappen's intense simulator sessions, you rarely hear of other drivers having legendary training stories.

In fact, you hardly hear about their regular training routines!

Apart from the FIA maintaining event balance and not allowing teams or drivers to privately test,

another key point is that drivers' technical styles and limits have been established over years of racing.

Most drivers start karting at a very young age. By the time they join F1 in their early twenties, they are already seasoned drivers with over ten years of experience. Pure persistence in practice yields little additional benefit.

Conversely, F1 drivers seek improvements through 'epiphanies' and fine-tuning!

Honestly, Chen Xiangbei was sick of Suzuka Circuit, and physical training could be done anywhere with a gym.

Rather than staying in Japan, why not head to the UK early, and get accustomed to the local environment and climate, which might offer greater improvement?

Besides, what was once the Super Aguri Team, now the Super Dream Team, has its headquarters near Silverstone Circuit!

Without much delay, the racing team's style, like the drivers', was about being decisive. Chen Xiangbei practically just arrived in East Sea and immediately boarded a flight to London, UK.

Once on the plane, Lu Xiaoman pulled out a file from her bag and said to Chen Xiangbei, "Xiangbei, during this period, I've completed signing various sponsorships. Considering your financial pressures, I've also managed to get some endorsements through friends in the advertising industry."

"Guangshen Light Point Team's 200,000, Qin Lianjie's Extreme Speed Modification Shop's 500,000, for a total of 700,000, has been transferred to your account."

"These are sponsorship ads for your racing suit. According to your contract with the Super Dream Team, you'll need to allocate 350,000 to them. I suggest using an endorsement model next time for such private sponsorships."

The ads on the racing suit often represent not just the individual driver but also the team's brand power and the influence from event broadcasts.

If you want to avoid paying this sum to the team, you can take ads in the manner of a regular celebrity endorsement.

Take the example of Zhou Guanyu, the only F1 driver from China in later generations; his racing suit has a sponsor, the Amusi Milk, even though it's a personal sponsor, still requires profit-sharing with the Sauber Team.

His commercial collaboration with ZEEKR Auto is a personal endorsement, and the brand does not appear on his racing suit or event broadcasts.

The prerequisite for obtaining personal endorsements is having enough fame as a driver. If no one knows your face, how can you become a celebrity for endorsements?

It's obvious that Chen Xiangbei currently lacks that fame.

However, Light Point and Qin Lianjie's sponsorship, in a way, are private endorsements. To bypass the team's cut, the endorsement model can definitely be used.

On this, Chen Xiangbei smiled without responding. Team cooperation is supposed to be mutually beneficial, and it shouldn't be viewed purely through a zero-sum business mindset.

If you don't let the Super Dream Team earn anything, why would they invest in cultivating you?

So, he shifted the topic and asked, "Xiaoman, what endorsements did you secure for me?"

"Boya Skincare and Beauty, and Jiao Wang Hotpot!"

Upon hearing these two endorsements, a peculiar expression appeared on Chen Xiangbei's face.

Even if I'm not famous enough for big brands, at least choose something related to the industry.

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