Growth-type Super Rich

Chapter 258: Chives and Fat Sheep (Part 3)


The short video market has already been heated up by ByteDance and Kuaishou, and now it's a money-throwing war between these two companies. But we got involved in the influencer economy earlier than they did, so our Xingnai Media even has a certain amount of voice in the short video market.

Currently, we have 81 top-tier influencers on Douyin and hundreds with millions of fans. Imagine, if we announce our withdrawal from the Douyin platform at this time, how would they handle it?"

"Are you playing the game of sacrificing eight hundred to kill a thousand enemies with them? We're doing business here, not making enemies. I disagree!"

Li Zhun refused directly without even thinking.

Zhao Weiwei also said: "That's true, and even if we announce our withdrawal from Douyin, it won't significantly impact them. They can entirely support a new MCN agency, add some traffic promotion, and within six months, they'll be back to the current state. But if we give up the Douyin market, we'll have nothing left."

Gu Bai quietly listened to them finish talking.

Then said slowly, "Let me answer Weiwei's question first. I admit it's not hard for Douyin to create a new batch of influencers, but as you just said, it takes time. How much money have Kuaishou and Douyin spent to attract users? Not to mention Tencent's Weishi eyeing us eagerly from the side. Once our influencers collectively withdraw, the loss of new influencer creation and user volume within these six months will far exceed our company's 4 billion valuation. As long as ByteDance's CEO Zhang Yiming isn't a fool, he'll accept our offer."

"As for Brother Zhun's point, I'll also give you a straightforward answer: I'm doing business, and I'm leveraging my advantages to gain benefits! As long as it makes money, why not make some enemies?"

It was the first time Li Zhun and Zhao Weiwei saw Gu Bai with such an attitude. They both looked at him, waiting for him to continue.

"Let me share my plan. After this round of financing, I'll spend all the money raised within two months and shift all focus to Douyin, striving to break the valuation level of 10 billion in a short time. Even if this valuation is a bit inflated, it doesn't matter. Then, I'll once again invite ByteDance for financing, and take the opportunity to sell all shares to ByteDance and cash out to exit."

Zhao Weiwei asked in shock: "Won't you want the company anymore?"

Gu Bai spread his hands and said, "Do you really want to be an influencer godfather? To be blunt, if my plan succeeds, your current 20% shareholding alone has the chance to profit over a billion. How many years will it take you to earn it if you hold onto the company?"

Zhao Weiwei was silent for a few minutes but was instead drawn in by the pie Gu Bai painted.

On the other hand, Li Zhun was more rational and asked seriously: "Are you this confident?"

Gu Bai threw a cigarette to each of them and said slowly: "Any resource has value when placed in the right hands. These influencers in our hands can create tens of millions of value, but in ByteDance's hands, Zhang Yiming can turn them into hundreds of millions."

Being able to see the future, he certainly remembered the crazy things Douyin did for expansion. Having missed the chance to invest in ByteDance, isn't it justified to fleece them now?

"Even though the billions are more tempting, I do feel a bit reluctant at the thought of giving up these influencers."

Zhao Weiwei licked his lips, his face full of a playful smile.

Gu Bai stood up, his expression unchanged, and said, "For these influencers, their fans are like harvest-ready leeks—raise a batch, harvest a batch. For us, these influencers are the fat sheep we raised with good food and drink. Their value lies in becoming the cash in our hands. Big fish eat small fish, it's just the law of nature."

After saying this, Gu Bai picked up the jacket from the chair back and said: "I'm leaving first. I still have to meet a foreign friend in the afternoon."

Leaving Li Zhun and Zhao Weiwei staring at Gu Bai's back in silence.

If you find any errors ( broken links, non-standard content, etc.. ), Please let us know < report chapter > so we can fix it as soon as possible.


Use arrow keys (or A / D) to PREV/NEXT chapter