The An Country Real Estate Network is now online, with all the listings from its storefronts shared on the web. Anyone wanting to buy a house simply needs to log into the An Country Real Estate Network to browse the online listings.
If you want to buy a house in a particular city, you just enter the name of the city and the type of house you want. Then, you can see all the listings that meet your search criteria in that city and make online appointments for viewings or consult by phone, etc.
Once you've selected a listing and understood the price, you can go directly to a physical store, where an agent will take you to view the house. If you're satisfied, you can place a deposit and sign a contract on the spot, making it very convenient.
Compared to An Country Real Estate intermediaries, An Country Furniture has shown explosive growth.
Although the scale of the An Country Furniture Factory has not expanded significantly, An Country Furniture mainly uses a model of outsourcing to factories. By finding factories around the country for outsourcing, it saves a lot on logistics costs and is time and energy efficient, speeding up the expansion of its retail stores.
If they had opened their own factory to produce furniture, the expansion wouldn't have been nearly as fast.
Currently, An Country Furniture Factory primarily produces new samples and some high-end custom furniture.
In the realm of high-end custom furniture, high-end rosewood furniture is dominant.
Examples include small-leaf red sandalwood furniture, large-leaf red sandalwood furniture, Hainan rosewood furniture, Vietnamese rosewood furniture, golden thread nanmu furniture, and Lao red sandalwood furniture. Even a single piece of custom high-end rosewood furniture can be worth tens of thousands, hundreds of thousands, or even millions.
In particular, Hainan rosewood furniture is produced and sold in limited quantities. Even custom orders are limited, with only one or two pieces sold per month.
There's no choice, as the material of Hainan rosewood is in extremely short supply. It's almost extinct in the market, and it's tough to acquire any usable stock for furniture.
Despite already being very expensive, the price has continued to rise.
Although An Country Furniture has a considerable stockpile, if they don't control it, it won't be long until it's completely used up.
Currently, the price of Indian small-leaf red sandalwood has reached over 1.5 million per ton. Although it hasn't reached its peak of over 2 million per ton, there's no limit on custom furniture orders with small-leaf red sandalwood.
Compared to Hainan and Vietnamese rosewoods, Indian small-leaf red sandalwood is precious, but it's not very difficult to procure and is far from extinction.
Apart from limited custom orders for Hainan and Vietnamese rosewood furniture, other types of wood are open for custom orders as long as the price is right.
The cost for custom furniture is naturally high, but those with the means and preference, as long as the goods are genuine and of high quality, are still willing to pay for them.
Although An Country Furniture isn't the only one selling these rosewood furniture pieces, the brand is trustworthy, ensuring no counterfeit goods or quality issues.
Thus, the high-end custom rosewood furniture business has consistently been excellent, not worrying about a lack of orders—just the concern of keeping up with demand.
For relatively lower-end Lao rosewood furniture within the high-end category, many custom orders are outsourced to other factories.
Though the production is outsourced, the quality is guaranteed. Goods that do not meet the requirements are refused, and the manufacturer not only misses out on the service fee but also has to compensate An Country Furniture for losses.
After all, there are time requirements for high-end custom furniture. If a qualified product is not delivered to the client on time, it results in a breach of contract and requires compensation.
You can almost already see the presence of An Country Furniture's retail stores in major and mid-sized cities nationwide. Some storefronts are purchased outright, while others are merely leased.
After all, premium store locations are advantageous geographically and aren't always available for sale. If they're only for lease, there's no way around it, as you can't force the sale.
If someone asks for a sky-high price, and you still decide to buy, it would be foolish.
In the inventory at the end of 2009, the development of Yi Anguo Furniture left Yi Anguo somewhat stunned. The number of retail stores nationwide opened 116 in one year, averaging one store every three days. The total number of stores reached 177, spanning over fifty major and mid-sized cities across the country.
Combined with online sales, An Country Furniture's total sales in 2009 were over 11 billion yuan.
Though exact profits are hard to calculate, as many rosewood furniture materials were from previous stockpiles purchased at low prices no longer available.
Even calculating with current material prices, the profit remains substantial.
Even non-rosewood furniture, like those made from imported red oak, offer profitability comparable to that of rosewood furniture.
Yi Anguo never invested much energy into An Country Furniture at first, as the initial purchase of a factory and land was mainly for storing acquired rosewood.
The plan was to sell the rosewood materials and land for a substantial profit after deep Shan's urban development picked up in a decade.
Later, following the principle of not wasting resources and realizing that turning these rosewoods into furniture is even more profitable, twenty-some carpenters were brought in, machinery purchased, and rosewood furniture production began.
Once produced, rosewood furniture needs to be sold. Facing such a situation, self-production and direct sales through opening rosewood furniture specialty stores became the course of action.
It then progressively became unstoppable, with more and more retail stores and increasing furniture orders that led to outsourcing production to other furniture factories.
Eventually, they also started producing modern, dismantleable solid wood furniture and imported red oak from the western United States, leading to An Country Furniture's substantial growth in scale.
Today, An Country Furniture's retail stores have nearly reached 200 in number, and annual sales have soared to over a hundred billion, transitioning from a small factory of the past to a truly large enterprise.
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